HOMEMADE

An AR-enabled graduate show, showcasing how we all became homemade during a year of lockdowns.

Year

2021

Credit

Gradshow team

Client

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Ravensbourne University

HOMEMADE is the culmination of three years of work, 1,5 years in and out of lockdown. We wanted to prove to the industry that our creativity and executions hadn't suffered from it. From this truth, we built a strategy, language, and design that abstractly showed our creativity beyond the four walls that had confined us. 

We built an AR-enabled experience that showcased our favourite projects in real-time. The experience was launched with a billboard in London with a QR-code that anyone could scan to unlock the AR feature.