Unlabelled Radio

Accumulate reached out to our course to see if anyone could create a new brand for their radio/podcast channel run by homeless in London. We realized we had to create a branding solution rather than a regular brand. We focused on the brand owners to emphasize creative freedom and empowerment. By creating a portable branding studio, we eliminated the use of high-spec computers and complicated software, and ended up making for a more hands-on approach.

Client

Accumulate

Year

2019

Credit

Måns Murmark (Art Direction)

The Brand in a Box is simply a portable branding studio that ensures that its users always stay on brand. Contents include spray cans, papers, disposable cameras, and most importantly custom-made, laser printed, layouts and stencils which makes for on-brand communication - always.